PROFCARE

Description

The logo created for PROFCARE, a professional cosmetics store, is perfectly suited for their business. The logo features two female profiles, one in pink and one in black, and the text «PROF/CARE» written through a slash. The profiles represent the two sides of a woman’s personality, the glamorous and the professional, which is exactly what the store offers to their customers. The pink color is associated with femininity, beauty, and care, while the black represents sophistication, elegance, and professionalism. The slash in the text adds a modern touch to the logo, as well as a sense of balance and contrast.

The two words, «PROF» and «CARE», are separated by the slash, which symbolizes the store’s commitment to providing professional and quality care for their customers. The choice of a female profile in the logo is a clear reference to the fact that the store caters primarily to women, who make up the majority of the cosmetics market. The use of two profiles is a nod to the diversity of women and their different beauty needs.